Changing customer profiles and extreme competition conditions take center stage in the background of sales enablement. Sales and marketing have experienced significant changes in recent years. The customer no longer expects a product to be recommended to him. It does its market research and finds the product that best suits its needs. In a world… Continue reading Why do organizations need sales enablement?
Sales processes play a decisive role in the sustainability of companies, with both the crowded teams needed and the scope of input-oriented activities. In the age of technology, digital transformation has affected every department, including sales. And with the pandemic period we are experiencing, it is picking up the pace. For the first time, it… Continue reading Get Your Sales Processes Ready for Digitalization
Fieldscope is an ideal sales management platform that can respond to the expectations of a complicated but also highly educated customer profile like Gen-Z. The nature of sales is changing in today’s challenging market conditions. Consumers have a chance to get more information through multiple channels. With more information, they question products and services more.… Continue reading Gen-Z marketing with you for at least another twenty years!
Proper use of data strengthens the presence of field sales teams in stores and improves shelf sales performance. If you want your promotions and campaigns to be effective and profitable, you must first collect high-quality data. What kind of data do salespeople need to prioritize and maximize high-opportunity initiatives for store and POP sales? It… Continue reading Three Data That Grow Your Footprint In The Store
FieldScope, the successful coach of sales operations in the field, raises the bar of the sales team by reporting every detail in the sales process. It is a great advantage for companies to be in the field with their sales teams. Despite all the advances in communication technologies, nothing can replace well-managed face-to-face communication. Managing… Continue reading Connect your Sales Team, Pave The Way For a Brighter Future
It’s the well-known rule of selling: Give before you get. Sales representatives, who stand by the store owners and managers in sales for the retail sector, also initiate a more qualified sales process Field marketing enables product suppliers to establish direct and personal connections with shoppers and corporations. The most important target group of sales… Continue reading Become A Retailer’s Volunteer Consultant To Win!
Marketing practices in merchandising are critical for the sustainability of both sales and growth objectives. Offering discounts and campaigns to customers is one of the most effective marketing methods. The main goal may seem to make customers happy and increase brand loyalty. However, if discounts and campaigns are offered within the right strategy, they provide… Continue reading 3 Benefits of Discount and Campaign Management for Merchandising
Stock management is the key point to a successful field operation for all industries. A disorganized warehouse not only has negative effects on logistics processes but also leads to financial stress. When you expand the product range, facing a much more complex picture is only a matter of time. You cannot plan an effective territory… Continue reading 5 Steps to Follow for an Effective Stock Management
Field operations are undoubtedly one of the most crucial and challenging processes for businesses of all sizes. The 4 main challenges in field operations that we have summarized to enlighten this issue show that the biggest burden is on the shoulders of the field management teams. Field managers have many responsibilities in the background, from… Continue reading 4 Main Challenges of Field Operations
Fieldscope’s ever-evolving analytical capabilities make it easy for you as a salesperson or manager to magnify the entire field and make your plans predictable. Data is the most strategic investment companies make for the future. Customer data is an important catalyst that accelerates the transformation of opportunities into profit. Professionals managing field operations know the… Continue reading Customer Data: Maybe tiny but the most valuable!
